MSN Live Searchis the fourth most commonly used search engine behind Google, the Chinese search engine Baidu, and Yahoo. Like Yahoo, MSN Live does not have as strict of standards as Google and it is easier to rank higher in MSN before Google. Here are some key points when optimizing your website for MSN Live:
- MSN Live puts a lot of emphasis on domain name matching.
- On-page SEO will really help you if you have your keywords in the title tags, heading tags, and content.
- Link analysis isn’t as good as Google, returning a lot of spam in the search results.
- Good anchor text in website directories will help you, but keep in mind that this hurts your Google results.
- MSN Live is still changing and developing its algorithm. What works one day might not work the next.
- Pay-per-click is a bargain compared to Google.