Are you thinking about starting a blog, but not sure about which blogging platform to use? For many real estate brokers, Wordpress offers the most ease of use, flexibility, and SEO benefits.
Wordpress lets you name your URL structure. So, instead of a name like http://www.mysite.com/?p=123xyz you can name it http://www.mysite.com/great-article-name” so search engines can pick up those keywords and associate them with your website.
Wordpress has a plugin that will automatically make an XML sitemap for you. So, Google will have a “map” to your site and won’t miss any important pages.
Great SEO plugins like the all-in-one-seo-pack allow you to edit elements of your page like title tags, meta descriptions, and meta keywords without knowing a bit of html code.
There are many other plugins available for whatever functions you want for your website. It’s easy to insert a contact form or any other useful gadget.
You can easily write posts to update your blog with a user-friendly interface.
You can switch your Wordpress theme to change the appearance of your blog quickly and easily. Do you want your website to look professional, fun, or goofy? There’s a theme for that!
Wordpress automatically sends pings to notify others when you have a new post. You want your readers to know when they should come back and Wordpress does the work for you!
Sources:
Blog Traffic Exchange
SEO.com
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Wordpress, no doubt! It is the platform to use if you want a blog that’s customizable, optimized and able to handle anything you throw at it. I ache when I see people fire up a business blog on Blogger just because it’s a little easier. Set up a self-hosted Wordpress blog, and you’ll be ready to rock.